Baseball By Design: Stories of Minor League Logos and Nicknames
Paul Caputo, minor league baseball correspondent for SportsLogos.net, tells the story of America one minor league baseball logo and nickname at a time. Paul is joined every episode by Dan Simon, founder of the prolific design firm Studio Simon, as well as guests including front office personnel, designers, and subject-matter experts.
Instagram, Threads, Bluesky: @baseballbydesign
Episodes

Tuesday Nov 07, 2023
Jersey Shore BlueClaws
Tuesday Nov 07, 2023
Tuesday Nov 07, 2023
The High-A Jersey Shore BlueClaws play in an iconic location, and their brand fully embraces it. This episode delves into the intersection of baseball and the boardwalk. Guests include:
Greg Giombarrese, Director of Communications, Twitter @ggiombarrese
Jamie Bertram, VP of Promotions and Entertainment, LinkedIn
Jason Klein, Brandiose, brandiose.com
Paul's Teenage Children Olivia and Maya
Dan Simon, Studio Simon: www.studiosimon.net, Insta @studio_simon
Find the Baseball By Design podcast online:
Twitter @Count2Baseball
Instagram @baseballbydesign
linktr.ee/BaseballByDesign
Baseball By Design is a member of the Curved Brim Media Network.

Tuesday Oct 31, 2023
The 100th Episode! Featuring Chris Creamer, SportsLogos dot net
Tuesday Oct 31, 2023
Tuesday Oct 31, 2023
It's a party in the Sundae Helmet Hall of Fame as we celebrate 100 episodes of the Baseball By Design podcast! Mr. Round Number Chris Creamer, founder of SportsLogos.net, joins to discuss the latest in sports branding, just as he did for episodes 1 and 50. And you won't want to miss a parade of calls from amazing surprise celebrity guests!
And of course, friend of the podcast Dan Simon is back to chat and bring another set of Studio Simon Stumpers.
Follow Chris on Twitter at @sportslogosnet and Instagram at @sportslogosnet.
Chris Creamer, Owner/Founder, sportslogos.net, Twitter @sportslogosnet, Insta @sportslogosnet
Dan Simon, Studio Simon: www.studiosimon.net, Insta @studio_simon
Find the Baseball By Design podcast online:
Twitter @Count2Baseball
Instagram @baseballbydesign
linktr.ee/BaseballByDesign
Baseball By Design is a member of the Curved Brim Media Network.

Tuesday Oct 24, 2023
Tri-City Chili Peppers
Tuesday Oct 24, 2023
Tuesday Oct 24, 2023
The Tri-City Chili Peppers play just south of Richmond, Virginia—not a place known for its spicy cuisine. This episode gets to the story behind the brand, featuring:
Chris Martin, Owner/Founder, chilipeppersbaseball.com
Skye Dillon, www.skyedesignstudios.com
Danise Coon, Chili Pepper Research Institute, cpi.nmsu.edu
Dan Simon, Studio Simon: www.studiosimon.net, Insta @studio_simon
Find the Baseball By Design podcast online:
Twitter @Count2Baseball
Instagram @baseballbydesign
linktr.ee/BaseballByDesign
Baseball By Design is a member of the Curved Brim Media Network.

Tuesday Oct 17, 2023
Modesto Nuts
Tuesday Oct 17, 2023
Tuesday Oct 17, 2023
The Modesto Nuts are one of the longtime teams of Single-A Minor League Baseball, with a classic brand that derives from the agriculture of California's Central Valley. On this episode:
Veronica Hernandez, General Manager, milb.com/modesto
Dan Simon, Studio Simon: www.studiosimon.net, Insta @studio_simon
Tim Quitadamo, Twitter @tquity
Find the Baseball By Design podcast online:
Twitter @Count2Baseball
Instagram @baseballbydesign
linktr.ee/BaseballByDesign
Baseball By Design is a member of the Curved Brim Media Network.

Tuesday Oct 10, 2023
Clearwater Threshers
Tuesday Oct 10, 2023
Tuesday Oct 10, 2023
The Single-A Clearwater Threshers feature a unique species of shark in a brand that is decidedly minor league while paying homage to the team's parent club, the Philadelphia Phillies. In addition to a live check-in from Clearwater, this episode includes guests:
Jason Adams, General Manager, Twitter @ThresherGMJason
Jason Klein, Brandiose, brandiose.com
Karrie Burnett, shark enthusiast
Dan Simon, Studio Simon: www.studiosimon.net, Insta @studio_simon
Find the Baseball By Design podcast online:
Twitter @Count2Baseball
Instagram @baseballbydesign
linktr.ee/BaseballByDesign
Baseball By Design is a member of the Curved Brim Media Network.

Tuesday Oct 03, 2023
Aberdeen IronBirds
Tuesday Oct 03, 2023
Tuesday Oct 03, 2023
The High-A Aberdeen IronBirds have an identity that pays tribute to their parent club the Baltimore Orioles, the nearby Aberdeen Proving Grounds, and baseball's legendary Ripken family. On this episode:
Jack Graham, General Manager and former player, Twitter @jackaarongraham
KJ Jimenez, IronBirds designer
Dan Simon, Studio Simon: www.studiosimon.net, Insta @studio_simon
Find the Baseball By Design podcast online:
Twitter @Count2Baseball
Instagram @baseballbydesign
linktr.ee/BaseballByDesign
Baseball By Design is a member of the Curved Brim Media Network.

Tuesday Sep 26, 2023
Portland Mavericks
Tuesday Sep 26, 2023
Tuesday Sep 26, 2023
The 2014 documentary Battered Bastards of Baseball featured the story of the Portland Mavericks, an iconic independent team that played against affiliated teams in the Northwest League from 1973 to 1977. This episode features Rob Nelson, who pitched for the team and later created Big League Chew bubble gum. In this episode:
Rob Nelson, Big League Chew, www.bigleaguechew.com
Dan Simon, Studio Simon: www.studiosimon.net, Insta @studio_simon
Find the Baseball By Design podcast online:
Twitter @Count2Baseball
Instagram @baseballbydesign
linktr.ee/BaseballByDesign
Baseball By Design is a member of the Curved Brim Media Network.

Tuesday Sep 19, 2023
Buffalo Bisons
Tuesday Sep 19, 2023
Tuesday Sep 19, 2023
The Buffalo Bisons' nickname dates back to the late 1800s and has endured—along with its unique pronunciation and pluralization—since then. Guests on this episode include:
Pat Malacaro, Bisons Broadcaster, Twitter @PatWGR
Ranger Amy, Twitter @RangerAmy
Dan Simon, Studio Simon: www.studiosimon.net, Insta @studio_simon
Find the Baseball By Design podcast online:
Twitter @Count2Baseball
Instagram @baseballbydesign
linktr.ee/BaseballByDesign
Baseball By Design is a member of the Curved Brim Media Network.









