Baseball By Design: Stories of Minor League Logos and Nicknames
Paul Caputo, minor league baseball correspondent for SportsLogos.net, tells the story of America one minor league baseball logo and nickname at a time. Paul is joined every episode by Dan Simon, founder of the prolific design firm Studio Simon, as well as guests including front office personnel, designers, and subject-matter experts.
Instagram, Threads, Bluesky: @baseballbydesign
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Episodes
Tuesday Dec 13, 2022
Tuesday Dec 13, 2022
The Fredericksburg Nationals—FredNats to friends—highlight the history of George Washington and his mother Mary with their brand. Team owner Seth Silber, designer Dan Simon, and historian Phillip Greenwalt talk about the team and the history it celebrates.
Fredericksburg NationalsWebsite / Twitter
Dan Simon, Studio Simonwebsite / Instagram
Phillip GreenwaltTwitter @ParkRanger86
Baseball By DesignTwitter / Instagram / Website
Curved Brim Media NetworkWebsite / Twitter
Tuesday Dec 06, 2022
Tuesday Dec 06, 2022
The Binghamton Rumble Ponies are one of the signature new brands of the wacky era of minor league baseball logos. They play in the carousel capital of the world, the source of their equine name. This episode features John Hughes, who was integral in the naming of the team, Jason Klein of Brandiose, and Visit Binghamton's Judi Hess.
Binghamton Rumble PoniesWebsite / Twitter
BrandioseWebsite / Twitter
Visit BinghamtonWebsite
Baseball By DesignTwitter / Instagram / Website
Curved Brim Media NetworkWebsite / Twitter
Tuesday Nov 29, 2022
Tuesday Nov 29, 2022
The Greensboro Grasshoppers logo is an insect and their nickname derives from a weapon used in the Revolutionary War. This episode features longtime team president and general manager Donald Moore, historian Phillip Greenwalt, and Baseball By Design Wildlife Consultant Ranger Amy Burnett
Greensboro GrasshoppersWebsite / Twitter @GSOHoppers
Phillip GreenwaltTwitter @ParkRanger86
Wildlife Consultant Ranger Amy BurnettTwitter @RangerAmy
Baseball By DesignTwitter @Count2Baseball / Instagram @baseballbydesign / Website
Curved Brim Media NetworkWebsite / Twitter @Curved Brim
Tuesday Nov 22, 2022
Tuesday Nov 22, 2022
The Double-A Erie SeaWolves pay tribute to the extensive maritime history in Erie, Pennsylvania, on the shores of Lake Erie. This episode features general manager Greg Coleman, the great designer Dan Simon of Studio Simon, and Chuck Johnson of the Erie Maritime Museum.
Erie SeaWolveswebsite / Twitter / Greg Coleman Twitter
Dan Simon, Studio Simonwebsite / Instagram
Erie Maritime Museumwebsite / Facebook / Instagram / YouTube / Chuck Johnson Facebook
Baseball By DesignTwitter / Instagram / Website
Curved Brim Media NetworkWebsite / Twitter
Tuesday Nov 15, 2022
Tuesday Nov 15, 2022
Who loves round numbers more than baseball fans? Nobody! Baseball By Design commemorates episode number 50 with a visit from the show's first-ever guest, Chris Creamer, founder of the website SportsLogos.net. Chris discusses the home runs as well as the swings and misses of the baseball branding world. There's also discussion of cauliflower-based poutine that you can get at Toronto Blue Jays games.
Follow Chris on Twitter at @sportslogosnet and Instagram at @sportslogosnet.
Baseball By Design: Twitter | Instagram | Website
Tuesday Nov 08, 2022
Tuesday Nov 08, 2022
It's baseball branding breaking news! At long last, the Grand Junction Rockies have ditched their former parent club's name, and adopted a new, unique one—the team is now the Grand Junction Jackalopes. On this episode, Nathan Martinez, graphic design manager for the Future Legends Complex, which owns the team, talks about his process in creating the logo. And Baseball By Design Wildlife Consultant and Resident Cryptozoologist Ranger Amy Burnett returns the discuss the origins of the mashed up mammal.
Grand Junction JackalopesWebsite / Twitter @GJJackalopes
Nathan MartinezTwitter @n8martinez89
Wildlife Consultant Ranger Amy BurnettTwitter @RangerAmy
Baseball By DesignTwitter @Count2Baseball / Instagram @baseballbydesign / Website
Curved Brim Media NetworkWebsite / Twitter @Curved Brim
Tuesday Nov 01, 2022
Tuesday Nov 01, 2022
The High-A Fort Wayne TinCaps are named for John Chapman, who you might know as Johnny Appleseed. Team president Michael Limmer tells the story of the nickname, Sky Design's Tiffany Chen talks about the creation of the logo, Logan Wiening of the Old Fort Baseball Company talks about his childhood affinity for the Fort Wayne Wizards, and historian Bob Dispenza of Allen County Parks fills in the details of John Chapman's story.
Fort Wayne TinCapsWebsite / Twitter
Sky Design GraphicsWebsite / Instagram
Old Fort Baseball Co.Website / Twitter
Allen County ParksWebsite
Baseball By DesignTwitter / Instagram / Website
Curved Brim Media NetworkWebsite / Twitter
Tuesday Oct 25, 2022
Tuesday Oct 25, 2022
The Columbia Fireflies, Single-A affiliate of the Kansas City Royals, are named for a natural phenomenon that takes place in Congaree National Park in South Carolina. Team broadcaster John Kocsis, Jr., talks about the origin of the nickname, Tiffany Chen and Rick Daniel of the design firm Sky Design join the podcast for the first time, and Baseball By Design Wildlife Correspondent Ranger Amy Burnett returns to talk about synchronous fireflies.
Columbia FirefliesWebsite / Twitter
Sky Design GraphicsWebsite / Instagram
Wildlife Consultant Ranger Amy BurnettTwitter
Baseball By DesignTwitter / Instagram / Website
Curved Brim Media NetworkWebsite / Twitter